Thursday 13 April 2017

Studio brief 1: Question decision

The chosen question:
Are gender representations in advertising reflective of the realities of female body shape in the UK?

Essay content:
- about advertising and individual's exposure to it
- what are the aims of advertising
- the realities of female body shape
- survey about what people think is the average
- then vs. now
- cultural conspiracy
- self-concept
- socially constructed desires
- beauty as a normative value
- eating disorders triggered
- the changes that are being made
- Dolce and Gabbana change in advertisements

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